Yes,
I think this is the best way for Red Bull to market their energy drink. They
have taken their slogan and ran with it, using it in every way possible. I
think the ads about “Red Bull giving you wings” are better than the “anything
is possible” ads but as long as they continue to use both, I think they will
continue to be successful. I like that they are changing things up by moving on
to an inspirational commercial instead of humorous ones. I think the commercial
that Christine posted is moving and encourages you to believe that you could be
the athlete you’ve always wanted to be by drinking Red Bull. What other marketing strategies could Red Bull use to promote their energy drinks?
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